Client: The Reelists for LADBible Ireland and the Department of Justice
I worked with The Reelists to research and write three video scripts for the #NoExcuses campaign for the Department of Justice in collaboration with LADBible Ireland.
The videos tackled the topic of sexual abuse in Ireland. They were written specifically for a male-audience and each focused on a different type of sexual violence. We had to find a balance between tackling the topic sensitively, while ensuring the tone wasn’t preachy.
The video topics were:
Image-Based Sexual Violence
Intimate Partner Violence
LGBTQIA Violence
I’ve embedded a playlist below, but be advised there is a content warning attached to the videos.
“I cannot recommend Michelle highly enough as both a writer and a researcher. She took a very vague brief and wrote three scripts that were exactly what the client was looking for. I found her to be a very obliging and collaborative creative partner during the revision phase. From beginning to end, she displayed a real passion for the project and was an absolute pleasure to work with.”